Several terms for intimate, unusual luxurious hotel environments where guests experience a more personal ‘looking-after’ feeling and a more private and dedicated level of service. Boutique hotels are unique properties that are mostly operated by individuals or companies that operate a small hotel collection. A few examples: Stein Group, Geisel Privathotels in Germany, Schössle Hotel Group and Bulgari Collection. Mostly all boutique hotels are furnished in a themed, aspirational or stylish way, boost between 30 and 80 guest rooms and

Holly Maguire from Escapio.com visited The Ring Hotel and reports at the escapio blog: “In the cultural heart of Vienna, Austria, The Ring – Vienna’s Casual Luxury Hotel bucks the trend of traditional 5 star hotels, with a smiley, helpful concierge team who are genuinely friendly and discrete. Just 2 years old, the property retains the atmosphere of a boutique hotel with stylish chocolate browns, greens and rusty orange décor, enormous cuddle-up beds and shiny plasma televisions. [Read more ...]

“Everything about The Ring Hotel which opened during November 2007 is pure Luxury. With the world class culture, art and shopping miles of Vienna on its doorstep, The Ring´s address is one of the most prestigious in Vienna. Guests enjoy wonderful views of the famous Ringstrasse which circles the city as well as the Vienna State Opera and Cathedral.” European Business Express delivers a detailed report about The Ring Hotel in their September issue

The Ring, Vienna’s Casual Luxury Hotel has launched a one-of-a-kind ‘Explore Vienna at Night Package’ for party-minded guests. Festivities get started with a ‘pre-in-room party’ at the hotel. Guests can request a stylist and/or fashion designer to assure that they step out in style