1. Who are you? Axel Herrmann, self-employed product-designer and the person behind ajiDesign, which is a design company focusing on culinary themes respectively on cuisine and food related themes. My aim is to design tools or concepts that help to increase the enjoyment of dining or to create something that can be regarded as a materialisation of culinary pleasure. 2. What do you like about what you do? I like the creative diversification and the possibility to meet interesting people with

Look at every 1st row at a fashion show and what do you see? Stars, fashion journalists, fashion purchasers. Yet the internet is about to change, no revolutionize this industry. Fashion never was that close to the individual consumer as today, where tools like laptop, mobile applications or iPad give ‘fashionistas’ the opportunity to immediately distribute text, images and fashion movies throughout the web. Online auctions, movies on Youtube, images on flickr, trading via eBay, online shops, a booming part

Creating a hotel package is one thing, selling them successfully via the various channels is another thing. Approximately 99% of all hotels worldwide offer hotel packages to their guests, starting from basic packages like accommodation, breakfast and including a variable item like a drink at the hotel bar, a VIP-set-up, a bottle of champagne in the hotel room, a dinner or lunch or a spa treatment to extra-ordinary themed packages or destination packages where tourism products and items within a