Social business is not new. It is an existing business model that does not strive to maximize profits but rather to serve humanity’s most pressing needs. Thus, the first motive of social business is not profit, and it does not pay its investors dividends. Instead, it aims at solving social problems with products and services at affordable prices, or giving the poor and marginalized people ownership in a business and allow them to share in its profits. A social business

Searching through the web we came across www.yelp.at and discovered that 2 of our hotels were already listed here. Hence we searched further and  … got in touch with Andreas Rainer, Community & Marketing Manager of Yelp in Vienna. We invited him for lunch and talked a bit about what Yelp is all about and what cross-marketing opportunities there are for hotels in general via Yelp. It was so interesting that we decided to ask him for an interview on our

1. Who are you? My name is Christiane Hütte and I am the owner of the hotel Villa Orange. Villa Orange is a charming little boutique hotel located in the centre of Frankfurt. 2. What do you like about what you do? I love the variety in my job. On the same day you deal with marketing, sales, human resources, interior design and more. It’s fun for me to constantly think about how we can improve our service and our

1. Who are you? This sounds like it should be an easy enough question to answer, but it is actually very difficult. If you Google me you’ll find more anwers. I would say that I am a cosmopolitan citizen who wants to make a positive impact in the world. Events in my life encouraged me to be extremely creative and to think for myself. I am originally Slovak and grew up in the old Austro-Hungarian empire, moving to Vienna many

British Airways inflight magazine recommends The Ring Hotel and its “Ultimate Business Women Package&#